I offer all my Customers my Exclusive “27-Step Home Marketing Plan”. Keeping up with the newest marketing techniques helps me sell homes faster and for more money$$$

 

Marge Hooper’s Exclusive “27-Step Home Marketing Plan”…

 Most agents will help you price your property correctly, give you advice on staging, put your home in the MLS, do an open house, handle showings, and possibly put an ad in a local newspaper.
Better agents will work hard to qualify every buyer who calls and negotiate a higher price for you.
The BEST agents do all the above while also creating ads and flyers that make your home stand out, taking stunning photos of your home, and getting maximum exposure for your home on the Internet.

 My Objectives:

I have 5 main objectives to help you sell your home fast and for top dollar…

1. Maximum Exposure
   To expose your home to the maximum number of interested and capable buyers.

 

2. Build Desire
   To educate all interested prospects on the unique features and lifestyle benefits your home offers.

 

3. Higher Net Proceeds
   To help you get the highest possible sales price for your home.

 

4. Hassle-Free Process
   To make the listing and sales process easy, convenient, and problem-free for you.

 

5. Staging Assistance
   To educate and assist you in the most effective ways to present your home for the greatest buyer impression.

 

Marketing Plan Elements 

PART #1: How I Will Get MAXIMUM EXPOSURE To Buyers For Your Home 

1. Submit your home listing for exposure to over 40,000 active agents in the local Mid Florida Multiple Listing Service (MLS) system.
2. Maximize showing exposure through 24/7 monitoring of incoming calls for showings and follow up..
3. Use the power of Charles Rutenberg Realty, the largest Real Estate office in Central Florida, to show and market your home.

4. Present copies of your home listing to 1,000 Charles Rutenberg active agents who, each day, work with interested and capable buyers.
5. Personally contact local real estate agents who recently sold a home in the area because they likely know others who may want to buy your home. In addition, I will let my entire database of current clients, past clients, Facebook Fans and Friends know about your home.
6. Add your home to the Featured Listings on my personal website that is optimized to rank high in the world’s most popular search engine, Google.com, for local search terms used by buyers.
7. Create a Single Property Website where your home will have a unique domain and be syndicated to over 30 major property search websites including Trulia and Zillow.
8. Create an engaging video tour from photos of your home and add it to the video sharing site YouTube.com so more buyers can notice your home’s unique features and benefits.
9. Create an ad to post on Craigslist.org and repost it regularly for hundreds of local buyers to find.
10. Create an ad for your property on Facebook.com and pay for it to be shown to people in the local areaand the largest demographic area that buys in our area. This is the world’s largest social networking site and people of all ages and demographics in your area visit this site every single day, including many ready-to-act buyers.
11. Send a personalized postcard or letter to residents in our neighborhood promoting the features and lifestyle benefits of your home, and personally speak with neighbors about your home, neighborhood benefits, and their knowledge of potential buyers.

PART #2: How I Will BUILD DESIRE For the Right Buyer To Want Your Home 

12. Create a custom publicity flyer of the features of your home and reproduce copies for distribution.

13. Have a professional photographer and drone operator produce photos and aerial views of your home allowing Buyers to preview the features of your home and create desire before they even step into your home.

14. Create a custom flyer of features and lifestyle benefits of your home for highly-motivated buyers and cooperating agents available to them through the Multiple Listing Service.

15. Create a custom “listing book” to be placed in your home for buyers to reference home features, lot, utility, and tax information, neighborhood benefits, schools, shopping, medical, and other buyer benefits.

 

PART #3: How I Will Get You The HIGHEST NET PROCEEDS For Your Home

 

16. Represent you in contract negotiations with buyers to help generate the highest selling price for the home.
17. Track all home showing agents and personally speak with the most interested buyers for your home – possibly ones willing to pay full asking price.
18. Follow-up on all agents who have shown your home to answer questions, and further motivate them to show the property to their highest-quality buyers.
19. Educate you and potential buyers on the numerous methods of financing the purchase of your home so their offer is closer to your asking price.

 

PART #4: How I Will Give You A HASSLE-FREE SELLING PROCESS

 

20. Enhance convenience of buyer viewing by placing your home key in a lockbox.
21. Coordinate escrow, financing, and closing activities on your behalf to ensure a smooth, hassle-free closing.
22. Keep you educated and up-to-date on listing and selling market conditions in your area.
23. Update you on all activity regarding your home: agent showings, open house attendance, agent tours, sign inquiries, etc.
24. Ensure that any offers from buyers are pre-qualified and capable of closing on the purchase.
25. Personally accompany you to the closing of your home.

 

PART #5:  How I Will Give You STAGING ASSISTANCE To Prepare Your Home

 

26. Present you with professional advice on presenting your home to show exceptionally well, and sell for the greatest possible price.
27. Give you a list of simple changes to your home to make it more appealing, and a sale more likely, to interested buyers.